Jim Thompson Opens New Store at Dusit Central Park, Expanding Its Presence in Bangkok’s Urban Heart
The iconic Thai lifestyle brand strengthens its presence in Bangkok’s Super Core CBD.
Jim Thompson, the iconic global lifestyle brand from Thailand celebrated for its Thai silk and timeless craftsmanship, announces the opening of its newest store at Dusit Central Park. This marks another milestone in the brand’s expansion, offering both international visitors and local shoppers an inspiring destination where heritage and modernity converge.
Located on Level 1 of the Central Park shopping complex, the new 110-square-meter store introduces Jim Thompson’s contemporary retail concept to one of Bangkok’s most dynamic lifestyle hubs. The store is easily accessible through BTS Sala Daeng Exit No. 5 or MRT Silom Exit 2, placing it at the crossroads of Bangkok’s vibrant Silom district and directly connected to the city’s Super Core CBD.
The interior design draws inspiration from traditional Thai architecture, with a bold cinnabar-hued palette echoing the distinctive façades of historic Thai homes. At the center, a bespoke chandelier crafted from Jim Thompson silk cushion covers creates a striking focal point, infusing the space with cultural resonance and brand history.
The store is thoughtfully arranged into multiple retail zones that flow into each other, inviting guests to explore a diverse selection of womenswear, menswear, bags, accessories, and homeware. With its seamless blend of fashion and lifestyle, the space reflects Jim Thompson’s ongoing commitment to reimagining Thai heritage for a new generation of global consumers.x
“Dusit Central Park is set to become one of Bangkok’s most important lifestyle destinations, combining luxury, culture, and connectivity in the heart of the city. Opening a Jim Thompson store here allows us to be part of this landmark development while inviting both Bangkokians and international visitors to discover authentic experiences rooted in Thai culture,” said Nunnapat Verojanavat, Marketing Director at Jim Thompson.
Dusit Central Park is more than a shopping complex – it is a visionary mixed-use development integrating hospitality, residences, premium office spaces, and Thailand’s largest rooftop park. With over 550 brands spanning fashion, dining, and wellness, the location provides Jim Thompson with an exceptional platform to showcase its heritage and innovation to both local and international visitors.
To celebrate the opening, customers who spend THB 10,000 on regular-priced items will receive a complimentary Jim Thompson fabric bag. This exclusive offer is available until 31 October, or while supplies last.
With its new store at Dusit Central Park, Jim Thompson continues its journey of bringing Thai culture and craftsmanship to the world – redefining modern lifestyle while continuing to honor its rich Thai legacy.
