CRAFTED. CELEBRATED. COLLECTIBLE. VICTORINOX BRINGS SWISS PRECISION TO BANGKOK: AN EXCLUSIVE COLLECTOR’S CELEBRATION OF CRAFTSMANSHIP, CULTURE, AND COMMUNITY
From Switzerland to Bangkok: Victorinox unveils two coveted collectibles, featuring the global premiere of Damast 2025 and the debut of a Bangkok-inspired limited edition.
Victorinox, the world-renowned Swiss brand behind the legendary Swiss Army Knife™ & Tools, recently hosted an exciting and inspiring event at the Gaysorn Diamond Lounge of Gaysorn Village, Bangkok. The Swiss Army Knife™ & Tools Collector Event welcomed collectors, design aficionados, lifestyle tastemakers and loyal fans to celebrate the Thailand debut of two highly anticipated limited-edition knives: the globally admired Special Companion Damast Knife™ 2025 and the Thailand-exclusive “Place-to-be Bangkok” Swiss Army Knife™.
Set in an intimate and elegantly curated space, the event buzzed with creativity, craftsmanship and connection. Guests, including beloved celebrity Gee Sutthirak Subvijitra, Leo Peerapun Chungcharoenpanich, Eath Teerapat Ruangritkul, and Double Tupthep Jiraprasertkon enjoyed the unveiling of the new limited-edition pocket knives, participated in hands-on whistle crafting workshops, and shared personal Victorinox stories. The brand’s core philosophy is that every tool, every blade and every moment should be meaningful and memorable, a snetiment that resonated throughout the vibrant event.
FROM 1884 TO TODAY, A LEGACY FORGED IN PRECISION
Guests explored the brand’s remarkable journey, tracing its root back to 1884, when Karl Elsener opened a cutlery workshop in Schwyz, Switzerland. Driven by a mission to create jobs and uplift his community, he developed the first Swiss-made soldier’s knife in 1891, followed just six years later by the multifunctional “Officer’s and Sports Knife”, now known as the original Swiss Army Knife™. This marked the beginning of a legacy of innovation that would shape the world of tools and design.
Today, under the fourth generation of the Elsener family leadership, Victorinox thrives in over 120 countries. From iconic pocket knives to premium travel gear, watches and kitchen wares, the brand has become a global lifestyle icon for creators, collectors, adventurers and everyday heroes who value precision, purpose and authenticity. This Bangkok event celebrated not just two exceptional products but the enduring legacy of Victorinox and its 140 years of excellence.
TWO ICONS, ONE STAGE
A MASTERPIECE REVEALED: SPECIAL COMPANION DAMAST KNIFE™ 2025
The event’s highlight was the unveiling of two exceptional gems. The Special Companion Damast Knife™ 2025, part of the prestigious 16th Damast Limited Edition, made its Thailand debut. With only 7,000 pieces available worldwide, this exquisite pocket knife blends tradition and exceptional craftmanship. Featuring white-speckled, stone-like Corian® scales and a striking Svavner™ pattern etched into the ultra-premium Damasteel® blade. Each sequentially numbered knife comes with a certificate of authenticity. Only 25 sets were allocated to Thailand, making this a highly sought-after collector’s item.
DETAILS: Special Companion Damast 2025 Limited Edition
Blade, large
Blade, small
Corkscrew
Box opener with Screwdriver, 3 mm
Bottle opener with Screwdriver, 6 mm
Wire stripper
Reamer, punch and sewing awl
Scissors
Multipurpose hook
Key ring
LIMITED EDITION “PLACE-TO-BE BANGKOK”: SWISS PRECISION, THAI INSPIRATION
Then came a moment of pure pride for Thai fans — the debut of the “Place-to-be Bangkok” Swiss Army Knife™, a heartfelt tribute to the colorful energy and culture of Bangkok. Limited to just 456 pieces, this collectible feature translucent red scales detailed with unmistakable symbols of the Thai capital: the vibrant skyline, the tuk-tuk, and the majestic elephant. With 14 functional tools and the precise coordinates of the Victorinox Brand Store at Gaysorn Village inscribed on its body, this knife is a true marriage of beauty and utility, and a celebration of place and identity. Official release date: 1 August 2025 onwards.
The excitement doesn’t end with the event. Starting today, fans and collectors can discover the beauty and craftsmanship of both the Special Companion Damast Knife™ 2025 and the “Place-to-be Bangkok” Swiss Army Knife™ at Victorinox Gaysorn Village brand store. For more information, please call 02-108-0054 and explore the collection in-store or shop online at www.victorinox.com
Store Address:
Gaysorn Brand Store, 2/F Gaysorn Centre, Gaysorn Village
