NEWS

Sheraton Hotels & Resorts Celebrates The Art Of Gathering In Thailand

Gatherings by Sheraton brings guests and local communities together across four hotels and resorts in Bangkok, Hua Hin and Samui this November, with experiences inspired by local food, craft, wellbeing and everyday rituals.

Sheraton Hotels & Resorts, part of Marriott Bonvoy’s global portfolio of over 30 extraordinary hotel brands, is bringing a distinctly local character to its hotels in Thailand this November. Across three hotels and resorts, Gatherings by Sheraton will bring guests and locals together through experiences shaped by the culture, people and everyday rituals of each destination.

Gatherings by Sheraton, the brand’s global program of recurring events hosted across the hotel’s public spaces, gives guests and locals a reason to stay, meet and share an experience. Bringing the brand’s positioning as “The World’s Gathering Place” to life, the program creates opportunities for guests to discover something new and connect with the community.

This November, one idea will take on three distinct expressions in Thailand, with Sheraton hotels working with local partners to interpret it in ways that reflect their destinations. For travelers, the Gatherings offer a more personal introduction to a place through the people who call it home; for the local community, they provide a welcoming place to share familiar rituals and discover new ones.

“A hotel is one of the few places where people from different walks of life naturally cross paths, whether they are traveling for work, discovering a new city or simply part of the local community,” said Brad Edman, Regional Vice President – Thailand, Cambodia, Laos & Myanmar, Marriott International. “At Sheraton, we see an opportunity to turn these everyday encounters into more meaningful connections. By inviting each hotel to interpret Gatherings through a local lens, we hope to give guests and communities new reasons to come together.”

From Cultural Workshops to Wellness Experiences: How Thailand Gathers
Spanning cultural, wellbeing and social rituals, the three themes show how each hotel or resort brings its own character to the program.

At Royal Orchid Sheraton Riverside Hotel Bangkok, the “Chao Phraya Cultural Gatherings” will showcase traditional Thai arts & crafts on the third Friday of each month. From Pla Tapian weaving using coconut leaves from the hotel’s lobby to towel-folding workshops inspired by its signature hospitality touches, these hands-on activities will bring together guests and local residents in a spirit of social connection and cultural discovery, overlooking the river.

Sheraton Hua Hin Resort & Spa will stage a series of “Sabai Social” sessions, giving guests the chance to learn local crafts. Four hands-on classes are available, starting with a Thai Flower Garland Workshop on November 7, a Traditional Thai Herbal Compress Workshop on November 14, and an Aromatic Sea Salt Blending Workshop on November 22. Finally on November 28, a Miang Kham Workshop will reveal the art of making this traditional Thai snack.

Along Thailand’s golden gulf coast, Sheraton Hua Hin Pranburi Villas has teamed up with its local partner Cha & Wellness to stage a serene “Sound & Sip” session. Hosted on November 14, this expert-led wellness experience will let guests enjoy a deeply soothing sound bath, followed by a mindful afternoon tea and an opportunity for self-reflection journaling.

Together, these Gatherings turn local traditions, craftsmanship and sustainability into welcoming opportunities for connection.

Designed for Lingering
Across hotels featuring the brand’s latest design, connected public areas offer welcoming settings for guests and locals to meet, linger and spend time together. Weekly Gatherings bring these spaces to life throughout the year, while November’s themed editions introduce locally led programming across the region.
At the heart of the lobby is the Community Table, a long, shared table designed for people to work, dine or meet, while &More by Sheraton brings food and beverage into the center of the experience throughout the day. Booths provide more intimate spaces for conversations and informal meetings, while Studios offer flexible settings for smaller groups. Together, these elements accommodate a range of ways to gather within one connected social space.

Finally, at Sheraton Samui Resort, which is nestled on the pure shores of Chaweng Beach, the world’s travellers are invited to experience the magic of Loy Krathong, Thailand’s enchanting moonlight festival. On November 24, guests can come together for a “Krathong Bai Thong Cultural Experience” in the resort’s lobby.

For more information about Sheraton Hotels & Resorts or to make a reservation, please visit www.sheraton.com and follow Sheraton on Facebook, Instagram, and X.