Jackson Wang Appointed Hong Kong Tourism Envoy by the HKTB Promoting Hong Kong’s diverse appeals to visitors worldwide.
Pop idol Jackson Wang has been named ‘Hong Kong Tourism Envoy’ by the Hong Kong Tourism Board (HKTB). As the HKTB’s first tourism envoy, the Hong Kong-born rapper and dancer will promote the diverse tourism appeal, and the vibrant and unique travel experiences of his hometown to visitors worldwide.
An appointment ceremony was held recently to celebrate this important role. Receiving the title from HKTB Deputy Executive Director Ms Becky Ip, Jackson shared with guests and members of the media his personal attachment to Hong Kong. Jackson also introduced to the attendees several of his favourite hangouts and places not to be missed. The pop idol gave his blessings to visitors and the people of Hong Kong by showing off his calligraphy skills, composing hand-written couplets in Chinese and English.
Speaking on his appointment, Jackson said “I am honoured to be invited by the HKTB to take up this role. As ‘Hong Kong Tourism Envoy’, I can now play a part in promoting my beloved home and birth place to visitors from around the world.”
Jackson will participate in a number of video and photo-shoots to complement the HKTB’s marketing efforts in promoting Hong Kong’s diverse and vibrant travel experiences. As ‘Hong Kong Tourism Envoy’, he will be introducing to visitors in these campaigns some of the many exciting aspects of Hong Kong, including arts, entertainment, sports, outdoor activities, gourmet food and night life.
Ms Becky Ip, Deputy Executive Director of the HKTB, appoints Jackson ‘Hong Kong Tourism Envoy’.
During the ceremony, Jackson reflects on his appointment as ‘Hong Kong Tourism Envoy’ by the HKTB.
Jackson participates in the HKTB’s marketing efforts to promote Hong Kong’s diverse travel experiences.
Partnering with the Hong Kong brand Chocolate Rain, the HKTB’s float is modelled after Hong Kong’s iconic tram and is covered in blessings, wishing everyone a fabulous Year of the Dog. ‘Hong Kong Tourism Envoy’ Jackson Wang joins the HKTB’s float for the first time to greet the crowd.